Alvaro F. Matta
Work Experience
North & South Carolina Territory Sales Leader MegaFood -Derry NH - Vitamins & Supplements May 2014 – April 2019
-
Managed a $585,000 territory with 67 accounts in North & South Carolina generating 16% growth.
-
Collaborate with Regional Sales Leader to execute sales plan.
-
Manage special events, demos & Brand Ambassadors.
-
Create custom sales & marketing promotions & merchandising.
-
Educate & train store employees in national, regional & independent retailers on vitamins & supplements, nutrition, agriculture, exercise, & lifestyle.
-
Identified & opened 14 new accounts resulting in new business sales growth.
-
Utilize CRM, Power Bi & Spins Data to track sales, product movement & industry trends.
Innate Response Formulas by MegaFood Innate Response Formulas - Derry NH January 2017 – April 2019
-
Educate & train Medical Doctors, Naturopathic Doctors, Pharmacists & Dieticians on therapeutic vitamins & supplements.
Co-Founder 501(c)(3) Non Profit Warrior Wellness Solutions-March 2009 - present
www.warriorwellnesssolutions.org
-
Created non-profit organization with mission of promoting health and wellness for members of U.S. Armed Forces and their families, especially those suffering from post-traumatic stress disorder, wounds, injuries and other combat related illnesses.
-
Developed evidence-based Holistic Integrative Health and Wellness training, education and exercise.
-
Developed Board of Directors and set standards on ethics and responsibility.
-
Developed Partnerships with other non- profits & for-profit companies.
-
Conduct Holistic Health and Wellness and Nutrition workshops at USMC Camp Lejeune, NC, Wounded Warrior Battalion East for wounded, ill & injured Marines with family members included, Walter Reed National Military Medical Center and Veterans homes.
-
Co-Founder Warrior Athlete Program, Warrior Wellness Program, Combat Readiness, Yoga for Veterans, Martial Arts for Veterans
-
Run marathons and adventure races.
Special Events Owner/Director Activ Sound Systems & Entertainment October 1995 -present
-
Arrange function space for large venues, nightclubs and cafes.
-
Coordinate special event parties for up to 2,000 people.
-
Offer promotional consulting for various venues.
-
Control budgets of up to $30,000.
-
Responsible for booking and contracting entertainment, event spaces, and sound system rentals.
Marketing/Sales Associate Sysco Food Services, Charlotte NC February 2007 – January 2009
-
Extensive training in many aspects of the food industry to include food, agriculture, supplies, equipment, transportation, refrigration, cleaning chemicals and profitability.
-
Exceeded previous year sales goals
-
Conducted menu and beverage analysis for clients, and developed menu and wine pairings.
-
Responsible for collecting and depositing money from customers.
-
Covered a wide and diverse territory to include major chain hotels, large churches, and Zagat Rated fine dining restaurants.
-
Trained wait staff in both casual and fine dining atmosphere, on all aspects of food & beverage service and sales. Conducted demonstrations of products regularly.
Marketing/Sales Representative Mutual Distributors, Charlotte, NC January 2001 – October 2006
-
Conducted wine, beer, juice and new age beverage tastings for industry.
-
Consistently met sales quotas resulting in ranking top three in company for receiving bonuses on a consistent basis.
-
Trained wait staff in both casual and fine dining atmosphere on all aspects of food and beverage service and sales.
Corporal - United States Marine Corps June 1990 – June 1997
-
Gulf War Veteran
-
Team Leader in an infantry platoon
-
Participated in a peace keeping mission in Bosnia (Yugoslavia)
-
Veteran of the Somalia conflict
-
Acted as translator - Bilingual in Castilian (Spanish)
Education and Training
Registered Yoga Teacher 200 hours February 2012 Yoga Club, Holistic Yoga Therapy Institute and Veterans Yoga Project
-
Educated and Trained in Ashtanga, Anusara, Power Yoga, Mindful Yoga Therapy, Restorative Yoga Therapy & Structural Yoga Therapy.
-
Educated and trained wounded, ill & injured veterans population, recovering cancer patients, obese individuals, post pregnancy, athletes, mix martial artists, sexual trauma survivors, yoga teachers pursuing Yoga Alliance 200 & 500 hours certification
Holistic Nutrition, Health and Wellness Graduate July 2011 Institute for Integrative Nutrition
-
Educated and trained wounded, ill & injured veterans population, recovering cancer patients, obese individuals, post pregnancy, athletes, mix martial artists, sexual trauma survivors, corporate wellness
Awards
Received for saving the life of a woman in Concord, NC
-
Nominated for Carnegie Hero Medal, Plaque for Heroism from the City of Concord, NC, and Good Samaritan Award from Cabarrus County, NC, February 2003
Languages
-
English and Castilian (Spanish)